Concept project · Full launch
A restaurant launch that built the line before the doors opened
This concept demonstrates the full "La Mesa" package — brand identity, a site built for the menu and story, a launch content batch, and 30 days of brand support. It shows how identity, site, and content work together to create anticipation before the first service.
What a full launch includes
- Brand identity (logo, palette, voice guide)
- Menu-first site (fast, mobile, reservation-ready)
- Launch content batch (social, banners, profiles)
- 30 days hands-on brand support
The result
A restaurant that opens with a clear identity, a fast site, and a content plan that builds anticipation — not a scramble after doors open.